"Business Race" creates the competitive nature of entrepreneurship, emphasizing the need for innovative technical strategies to lead the market. The "Consideration Program" aims to enhance market share through strategic communication and engagement, leveraging technological advancements. By focusing on competitor analysis and effective publicity campaigns, the program seeks to solidify a company's position and foster trust within the market.
Every entrepreneur aspires to lead the market, and with fierce competition among companies, marketers are in a constant battle to outpace one another. Competitors are employing outstanding strategies driven by the latest technological advancements. This is why we encourage you to focus on this competitive landscape and implement the "Consideration Program." This initiative will help you solidify your position by building a strong majority in the market and striving for the top. The "Consideration Program" has the potential to generate thousands, even millions, of supporters.
Within the company, a contract exists between the sales and corporate communication departments and a marketing agency for the "Consideration Program." The agency provides market activity reports on competitors, guiding publicity decisions made by the Head of Department (HOD) based on competition levels. The program engages the business community through interviews, talk shows, trade events, articles, and social media campaigns, contributing to the company's ongoing top position and market share in economy sector.
To begin with, a genuine concern regarding your product is identified. Next, the focus is directed towards this issue to engage your targeted audience. Following this, they are informed about 5 to 7 key aspects related to the matter. Subsequently, market attention is shifted in favor of the company. Through the "Consideration Program" of the Marconpra publicity campaign, a specific perspective is consistently promoted to facilitate the smooth sale of your product.
We are experts in identifying your competitors' weaknesses. By creating a comparative environment with strategic communication at the right time and right place, we will help you win the competition on the basis of your unique strengths.
To achieve any goal, it is necessary to have right coach, choose MarConPra and make your dream of professional marketing knowledge come true.
Saurav Ganguli- Former President of BCCI